Markley Web Solutions
120 Millport Street NW
Port Charlotte, FL 33948

941-877-5525
admin@markleywebsolutions.com

Build Your Facebook Following

Show potential customers that your business is worth consideration by demonstrating a larger amount of likes and follows to your Facebook Business Page with our Social Proof Campaign.

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Get Facebook Interactions

Markley Web Solutions will help you build interactions to your business page using our Social Proof Campaign system.

What Is Social Proof?

When launching a new product, service, or idea there will always be innovators and early adopters that are excited early on. These account for less than 25% of the people that would possibly be interested.

It is not until this first group of people show support for something new that the first wave of the majority will come on board. The first wave of this majority accounts for about 1/3 of the target market.

After the first large wave of people show approval, there is another large group totaling an additional 1/3 of the market that will join in because they don't want to miss out on a good thing.

This is how Social Proof works...by showing that many people have expressed interest, others will want to join in!

How Does Social Proof Work On Facebook?

There are a few elements involved in gaining Social Proof on Facebook.

The first is reviews. When clients write great reviews about your business, it sends a signal to new clients that your business is high quality and trusted.

The second element is likes/follows. Have you ever gone to the Facebook page of a business that is new or un-proven and saw they only have a few likes/follows? Did it instill confidence in that brand? Of course not. It sends a message that the business is either new or unsuccessful because nobody knows about it.

Referrals could be considered a 3rd element of Social Proof. When someone asks for recommendations and your business is mentioned, it shows that your business is trustworthy.

So What Is Our Social Proof Campaign?

As a business, your reviews should only come naturally from real customers giving a real opinion. You can (and should) request these reviews from your happy customers. The same thing goes for referrals, which can be totally organic or you can also choose to incentivize referrals through referral fees or discounts.

For these reasons, we focus on element 2 - likes and followers. Our mission with the Social Proof campaign is to build up your likes and follows to send a sign to potential clients that your business has created a solid following - suggesting the quality and trustworthiness of your offerings.

How Does The Social Proof Campaign Work?

We will run a Facebook Ad on behalf of your business page using a proven formula that will get engagement with Facebook users and start generating authentic interactions, resulting in likes and follows on your business page.

When a potential customer lands on your Facebook page and sees that lots of people have chosen to like and follow, it will instill confidence in your brand.